BMS Sublimation Ltd is a supplier of sublimation products & equipment with over 20 years of experience. The business was looking to fully renovate the existing website to keep pace with the competitions and current UI trends. Although the client wanted to improve user experience and the overall shape of the brand and the online store, we couldn’t detach excessively from the original store structure since the business mainly relies on regular and long-time customers. The final result is the outcome of extensive user and competitor research, brand interpretation and detailed styling.
